Chapter 7: The first
step in recovery is admitting that the Home page is beyond your control
When designing your home page, the main thing is to be
simple. If you remember a few rules you can manage your home page well.
Right off the bat, the Home page must tell the users what
the site is for and why they are there. The home page also has to give an
overview of what the site offers. What can the user find here and I can do. Site Identity and Mission
Remember this: you want the viewer to continue on your page
and take a deeper look inside, so; entice them to do so. Tease the viewer and
make them want to explore your site by hinting all the “good
stuff” that will be inside. Tease and Promote
Home page space should allocate whatever advertising,
cross-promotion, and co-branding deals have been made. Deals!!!
The most requested pieces of content or regularly visited
should have their own link on the home page so people don’t
have to hunt them down. Shortcuts
please.
Another thing that will help your user from becoming
frustrated and leaving like you would if you couldn’t
find what you wanted in the store; most sites need to have a prominently
displayed search box on the Home page. Search
I like the way Krug explains that the Home page is like the
waterfront property of the web. It’s the most desirable real
estate, and there’s a very limited supply. One size fits all. The Home page has to
appeal to everyone who visits the site, no matter how diverse their interest.
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